I didn’t know about trusts, but my adviser uses Genie, so this was perfect for me and now it’s set up It gave me so much peace of mind, and it was all done in around 10 minutes.
Life Insurance
Your policy provides the money.
Genie’s Trust service makes sure it goes where it’s meant to, quickly, securely, and tax-efficiently.
Our commitment is simple: Trust and Transparency:
National Tech Award Winner
Accepted by All Major UK Insurers
A policy alone is usually not enough.
Without the right planning, life insurance can be delayed by probate, taxed, or paid to the wrong person.
That’s where Genie comes in.
How Genie works
Just let Genie know why you’ve got life insurance, and it’ll help you create a Trust that makes sure what you want, happens.It’s all about keeping your loved ones secure and giving you peace of mind.
Answer a few quick questions
Genie builds your personalised Trust
Sign it digitally
Genie sends it to your insurer, and YOU’RE DONE!
Genie is award-winning and accepted by all major UK insurers.
Why do people love Genie?
After helping you to set up your Trust, Genie keeps everything in one place:
I want my policy to get to my children fast if die, but I don’t have money to burn – Genie took care of it for me
I’m not really good with computers but this was easy. All I did was follow the guidance and my trust was set up and the digital signatures made it so quick to get signed.
Our commitment to trust and transparency is reflected through:
National Tech Award Winner
Accepted by All Major UK Insurers
Express your interest in putting a policy in trust.
And protect those you care for most.
Easy, fast and fully digital.
You’ll be able to protect your policy’s purpose in just a few minutes
“Are you an adviser, a broker or an insurer?”
We are on a mission to ensure that life insurance consistently fulfils its intended purpose. Trusted by some of the largest industry brands, we would love you to join us in redefining how life insurance supports individuals and families.
Why not visit our partner page